PMF (Product Market Fit) means that you have a product that meets the needs of a defined market, so hae enough customers paying.
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If you begin your product development process by creating an MVP as advised by the lean startup methodology, you can begin lead generation activities right away with no additional work.
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Lean approach is an intellectual framework for optimizing human activities by focusing on maximum efficiency. Lean production developed from the idea of Toyota’s production system. Current popular practices of lean thinking can be found in production systems, initiatives, and development efforts.