What Is GTM? A Mini-Guide For Beginners

June 01, 2022

Years ago, when I first encountered Google Tag Manager, I felt overwhelmed and opted to put it off as most of you. So, I want a warmer introduction to be in my Medium that may help someone.

I will mainly search for a context to place the basics of the tool since I believe context is the missing part in all other guides.


We published an article on Medium about Google Tag Manager. You can learn what is GTM, how to set up GTM, what you should consider, and more.

Here is a smooth introduction to Google Tag Manager.

See tio’s other Medium articles about digital product management.

Check here for tio’s digital product blog.

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