Building a high-converting landing page requires putting together a set of well-performed practices such as user experience, conversion rate optimization, behavioral economics, development, and so on.

In this article we will clarify the Jobs to be Done framework in relation with lean product development.

In this post, we create a blog digest, by focusing on their incremental benefit for those who want to build a product from scratch.

If you begin your product development process by creating an MVP as advised by the lean startup methodology, you can begin lead generation activities right away with no additional work.

Building a product requires a team with different technical abilities and for sure, team work.

The product discovery is the first stage of the product design and development. Discovery phase assists product teams in refining their ideas.

Overbuilding is one of the most common mistakes when it comes to building an MVP and it is something you should definitely have in your mind when building a digital product.

Whether you are a startup in the idea phase or a corporate firm wanting to try new verticals, MVP comes in handy because who would say no to testing an idea in a short amount of time with limited resources?

A soft launch is a technique to test the product with users before general release to discover wrong assumptions. The strategy is used for a new product’s beta version or a minimum viable version (MVP).

In June, we organized a series of meetings where we shared the process of developing a digital product from the idea to the deploy.

In this article we will dive into the concept of digital products. There are too many misconceptions about digital products since the term has been used widely. Similar to every popular tech-related term, the term digital product unfortunately turns into a buzzword. 

It’s been said; product/market fit is a key driver in the success of a product. Put simply, product/market fit means being in a good market with a product that can satisfy that market.